Yes, I know some sources claim that reprints of The Fantastic Four began in Wham! first, but that's not true. (Trust me. I have the comics. The FF came to Wham! a little later.) It was the issue shown here, Smash! No.16, dated 21st May 1966, that was the first Odhams weekly to feature a Marvel reprint.
Curiously, they started by reprinting Incredible Hulk No.2 rather than the first issue, but what a great choice! The opening image of the Hulk emerging from the swamp (by Jack Kirby and Steve Ditko) was a perfect and powerful way to introduce the character to British readers. (Parts of Hulk No.1 were reprinted in following weeks, and the origin chapter in Fantastic in 1968.)
The original Incredible Hulk comics (and his following appearances in Tales to Astonish) had been available in some UK newsagents but distribution was unreliable. The reprints in Smash! were the ideal way to showcase a consecutive run of Hulk stories and, for many of us, were our first discovery of the character.
Due to the page size of British comics being considerably bigger than American comics, panels from the Hulk stories were arranged to fit more onto each page. This first appearance of the Hulk ran to six pages in Smash!, - roughly 11 pages of the American comic.
The editorial in the letters section gave The Hulk a shout out, and encouraged readers to hold on to this issue...
What else was in this landmark issue? Well, some excellent new British material, that's what! Let's have a look at a few highlights, starting with the brilliant Man from B.U.N.G.L.E. cover by Brian Lewis at the top of this post.
On pages 2 and 3 was the second chapter of a strip that had begun the previous week, - The Rubberman! Story by Ken Mennell with art by Alfredo Marculeta...
Ken Reid's Queen of the Seas is always worth showing here...
This next offering is The Legend Testers, although it had dropped its regular title that week to be called The Feast of the Trolls. And as I found out, you should never feed a troll. Excellent horror comic art by Jordi Bernet...
On the back page of this 28 page issue, Grimly Feendish. Artwork by Ron Spencer I think, or perhaps Mike Lacey. Someone ghosting Leo Baxendale's style anyway (but it's definitely not by Leo).
These early issues of Smash! were some of the most entertaining comics of the sixties. Humour, horror, superheroes... it had the lot! I remember having a few issues of The Hornet and Victor around that time and thinking how mundane and ordinary it seemed in comparison. Admittedly, Smash! didn't sell as well as many of its rivals, but the more formalised comics have often been the most successful. Smash! had its own identity, as did its stablemates Wham! and Pow!, and they captured the mood of the times better than most other comics. Comics such as Valiant and Hotspur were better structured and slicker, but Smash! was cooler.
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